Triumph does not build many cars like the Triumph Stag with 2997 cc Triumph V8, built from 1970 to 1977 as the oil crises and the first emissions rules rewired the industry. Its designer of record is Giovanni Michelotti.
The story
The Triumph Stag is a 2+2 sports tourer which was sold between 1970 and 1977 by the British Triumph Motor Company, styled by Italian designer Giovanni Michelotti.
What is underneath
Under the skin sits 2997 cc Triumph V8. Kerb weight is 2800 lb. The gearbox is a 4-speed manual (with optional overdrive) / 3-speed Borg-Warner Type 35 automatic. The layout matters: a front engine drives the rear wheels, the classic proportion — long bonnet, cabin set back — that most people picture when they picture a sports saloon or a grand tourer. The wheelbase is 100 in. These are manufacturer figures carried by Wikipedia and Wikidata, not road-test measurements.
Its place in the line
Where it sits in Triumph's history is not in doubt: it was built at Canley, Coventry, United Kingdom. On a showroom list of its day it stood against the Suzuki Jimny, the Chevrolet Impala, the American Motors Corporation AMC Gremlin. Nearby in the Triumph catalogue sit the Triumph SD2 and the Triumph Renown.
The money
MotorJury scores cars on the United States complaint and recall record, and the Triumph Stag has none: too old, too rare, or never sold there. Its value today is a collector's question, decided by provenance and condition rather than by a class average.